Our mission is to help you grow your business strategically and intelligently, and we have the knowledge and resources to do just that!
At the root of our success are relationships — with builders large and small; with expert—level contractors and vendors; with an extensive network of agents and industry leaders; and with homebuyers themselves. We put those relationships to work for you to give you the same structured approach to market research, positioning, branding, marketing, sales and analytics.
We will partner with you every step of the way to give you a comprehensive approach to help maximize your return on investment.
Whether you plan to build a custom home or twenty homes, we have you covered. In addition to representing developments throughout Nashville's most in-demand areas, we also have access to land not yet on the market.
We take pride in our extensive network of developers, asset managers, investors, and wholesalers. Those long-standing and established relationships often translate into first access to premium land opportunities. We share that benefit with you, allowing you to identify and contract on land positions that fit your business strategy and your unique homebuilding strengths. Our reach extends to every hot spot in Nashville!
Data & Reporting
Your success hinges on the numbers — and we're really good at numbers. Tracking metrics throughout a project's life cycle is the only way for your business to remain continuously in sync with market trends and target demographics. We will provide you with the insightful and actionable data you need to succeed, including the right product, best land positions, most profitable price points, and floor plans and features that sell. Our reporting tools include:
- Competitor Analysis: We know the competition, and we shop your competition. We then pass that insider information along to you, giving you an edge over other builders and empowering you to educatedly grow your business.
- Market Studies: We constantly monitor and analyze real estate performance throughout the Nashville area. We also provide detailed comps to help you achieve maximum profit margin and absorption.
- Traffic Reports: Tracking weekly activity on your properties, monitoring prospective clients throughout the sales cycle, and evaluating their feedback allows you to make the most of your marketing dollars.
- Homebuyer Surveys: Projects that involve a model home can tap into information directly from prospective buyers and agents. Responses can reveal meaningful trends that allow you to adjust your strategy if needed.
Product Development & Consulting
Keeping up with today's fast-paced and ever-evolving market isn't easy. But we have answers, through insider knowledge, market expertise, continual training and tons of research. We us those insights to improve your financial outlook.
Market analysis is the foundation of success, and we routinely deliver it to assist you with forecasting and capitalizing on trends:
- Understand what's selling, who's buying and where
- Assess your current floor plan catalog for target market strength
- Identify standard features that stand out or ensure competitiveness
- Compare pricing model to the competition's for potential margin gain
- Pinpoint target demographics, market gaps and opportunities for new product development
Branding & Promotional Support
The strength of your brand improves your value and your bottom line. We understand the importance of creative branding and can help you put your marketing dollars to work in the smartest way possible. We skillfully enable you to:
- Craft and deliver your message, clearly and concisely
- Build a positive brand image and loyalty
- Emotionally connect with your target audience
- Motivate homebuyers to close the deal
Collection of 64 residences including studio, 1+ office, 2 bedroom, and 2+ office units ranging from 550 - 1400 square feet.
A NEW ERA OF LIVING IN NASHVILLE'S MOST COVETED NEIGHBORHOOD - GREEN HILLS
With over 90 luxury residences spanning 16 stories, Eden House offers an incomparable lifestyle of sophistication with well appointed amenities. Contact for more information on pricing and availability.